Mobile marketing blog

B!Mobile champions effective campaign management to deliver the best mobile eCPM in the industry at Ad:Tech London

Posted on September 15th, 2011 by admin

London, 2011 September 14th – B!mobile, the mobile performance advertising network part of Buongiorno Digital, announces today its participation at ad:tech London 2011, campaigning for better managed and more effective mobile marketing campaigns throughout the industry.

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Mobile Display Adv As The Tip Of The Iceberg: Many More Opportunities To Explore

Posted on August 4th, 2011 by buongiorno

Mobile ad spend rocketed to £83m in 2010, says new figures. The year-on-year increase of 116% was revealed in figures released by the IAB/PWC, and the key driver of that growth is no surprise: smartphones.

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MyMadrid App Scores Big For B!Digital

Posted on August 3rd, 2011 by buongiorno

B!Digital has signed an iPhone media sales agreement with Spanish football legends Real Madrid. The MyMadrid app – the first mobile community project for a football team- has been downloaded more than 250,000 times, and averages 2,500 new subscribers a day.

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B!Digital Joins Orange France As Strategic Partner

Posted on August 1st, 2011 by buongiorno

The blockbuster success of the UK's Orange Wednesdays has spawned a sequel.

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Three core elements of mobile advertising campaigns

Posted on June 27th, 2011 by buongiorno

If the dominance of smartphones no longer comes as a surprise, the lack of innovation in reaching a huge audience does.

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