Mobile marketing blog

B!Digital signed by Italian Internet TV giant, Primoltalia

Posted on June 22nd, 2011 by buongiorno

B!Digital are proud to add more than 150 live channels and Internet TV services to their portfolio, courtesy of a new agreement with Italian agency Vetrya.


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Buongiorno unveils the true value of mobile loyalty

Posted on June 17th, 2011 by buongiorno

The future for advertising has finally arrived. The opportunities the mobile revolution could provide for advertisers has been discussed for a decade or more, but they are only now becoming a reality.

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OTC marketing reaches new grounds with B!Digital’s iphone app for Zovirax

Posted on June 15th, 2011 by buongiorno

B!Digital has implemented a banner campaign - on behalf of GlaxoSmithKline Consumer Healthcare  - to promote the download of "KissDetector", a free iPhone application which brings some fun and an unconventional approach to providing information on herpes zoster - how to avoid and treat them - through a web site dedicated to the problem:

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UK Mobile Ad Spend Soars

Posted on May 26th, 2011 by buongiorno

The adoption of smartphones has boosted traditional advertisers’ confidence in the mobile space, according to new research from the Internet Advertising Bureau and PwC

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Why Fashion loves tech

Posted on May 20th, 2011 by buongiorno

B!Digital have joined Florence-based fashion company Patrizia Pepe to create a new loyalty program called ‘Where is Patrizia?’

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