What is CPA?

Filed under Generic questions

CPA means Cost Per Acquisition. It is the cost the advertiser pays for any action related to an advertising campaign (purchase, form sending, new user registration)

Other useful topics

  1. How do I get support?
  2. What budget shall I initially envisage to launch a successful mobile advertising campaign?
  3. What is CPC?
  4. What is CPM?


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